Bertolli Olive Oil Threatens to Sue Mamavation For Reporting on UC Davis Study

Bertolli Olive Oil Threatens to Sue Mamavation For Reporting on UC Davis Study

About Olive Oil

The UC Davis Olive Center did NOT find that 69 percent of olive oil sold in the U.S. is "fake". This is false and misleading, and here's why.

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Have you seen the Bertolli fake olive oil story? It’s quite a tale, about skullduggery in the food industry, about marketing trickery and disdain for consumers. It’s international in its scope and damning in its accusations. But it’s a tale that hangs by a single precarious thread – a misleading lab report that seemed crafted purely to promote one segment of the olive oil industry at the expense of another. And that thread has been woven through an uncritical blogosphere and social media so many times that it’s become a tapestry of untruth.

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More than two-thirds of common brands of extra-virgin olive oil found in California grocery stores aren't what they claim to be, according to a report by researchers at UC Davis. The findings,

Tests indicate that imported “extra virgin”olive oil often fails international and USDA standards

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